Tomer Baumel: Lack of technology is the main barrier to conversion
Conversion plays a key role in the commercial strategies of all betting operators, and there are many ways to successfully achieve it, as well as various obstacles that stand in the way. What's this? Speaking with Andrew McCarron, Managing Director of SBC, two seasoned conversion professionals discussed everyday tactics that bettors can use to improve […]
Tomer Baumel's post: "Lack of technology is the biggest barrier to conversion" first appeared on GamblingTV.com.